A.F.A was a registered brand for Geo. Shaw and Company, Edward Street, Brisbane. An ad in October 1925 for A.F.A casting reels states “A new brand. Up-to-date brand made to our order. They are better and cheaper than any we have had previously. All with metal backs and all parts are entirely non-rustable. Prices from 30/ to 40/. These reels were possibly made by Billy Lees as I have in my possession one with “Lees” stamped on the ratchet button which is identical to some of the ratchet buttons on the Lees.